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By providing a framework for solving statistical problems, this eighth Australian and New Zealand edition of Business Statistics teaches skills that students can use throughout their career. The book shows how to analyse data effectively by focusing on the relationship between the kind of problem being faced, the type of data involved and the appropriate statistical technique for solving the problem.
Business Statistics emphasises applications over theory. It illustrates how vital statistical methods and tools are for today's managers and analysts, and how to apply them to business problems using real-world data. Using a proven three-step Identify-Compute-Interpret (ICI) approach to problem solving, the text shows students how to:
1. IDENTIFY the correct statistical technique by focusing on the problem objective and data type;
2. COMPUTE the statistics doing them by hand and using Excel; and
3. INTERPRET results in the context of the problem.
This unique approach enhances comprehension and practical skills.
The text's vast assortment of data-driven examples, exercises and cases covers the various functional areas of business, demonstrating the statistical applications that marketing managers, financial analysts, accountants, economists and others use. Completely up-to-date and with a NEW XLStat analysis plugin/tool included in the optional MindTap, the eighth edition offers comprehensive coverage, current examples and an increased focus on applications in the real world.
Premium online teaching and learning tools are available on the MindTap platform.
Learn more about the online tools cengage.com.au/mindtap
Cengage provides a range of supplements that are updated in coordination with the main title selection. For more information about these supplements, contact your Learning Consultant.
ISBN: 9780170449755
Premium online teaching and learning tools are available on the MindTap platform - the personalised eLearning solution.
MindTap is a flexible and easy-to-use platform that helps build student confidence and gives you a clear picture of their progress. We partner with you to ease the transition to digital – we’re with you every step of the way.
MindTap for Selvanathan's Business Statistics is full of innovative resources to support critical thinking, and help your students move from memorisation to mastery! Includes:
- Selvanathan's Business Statistics eBook
- XLSTAT Excel plug-in access
- Seeing Statistics animations
- Revision quizzes
- Aplia problem sets
- Formula cards
- Excel workbooks
- Data sets
MindTap is a premium purchasable eLearning tool. Contact your Cengage learning consultant to find out how MindTap can transform your course.