TEXTBOOKS
ONLINE LEARNING PLATFORMS
\"BUSN,\" 13th Edition, by Kelly/Williams, introduces students to the principles of business through a student-focused approach that blends concise content, engaging visuals and current real-world relevance. Fresh examples and feature boxes explore today\u2019s most pressing business challenges and innovations. Students will learn how Nvidia launched in a Denny\u2019s, why \u201Cexpense-report jail\u201D matters, how inflation impacts borrowing and whether Bitcoin belongs in their portfolio. It also covers emerging topics like the security benefits of passkeys, the fastest way to board an airplane and even the story of goats taking union jobs. This edition includes coverage of artificial intelligence (AI) examining its growing role in business decision-making, operations and strategy. This text is available with MindTap and supports active learning and flexible course delivery.
Cengage provides a range of supplements that are updated in coordination with the main title selection. For more information about these supplements, contact your Learning Consultant.
ISBN: 9798214051963
MindTap is an online learning platform that serves as a companion to your Cengage textbook. It offers powerful tools for quizzes and tests, grading and performance analytics, making it easier for you to track progress, identify learning gaps and support every student. With it, students get full access to their eBooks, along with a wide range of supplemental materials, including practice activities and study support to help them build confidence, master course concepts and build real-world skills.
Use MindTap for Kelly/Williams' "BUSN" as-is, or personalize it to meet your specific course needs. You can also integrate MindTap into your existing Learning Management System (LMS), keeping everything you need in one place.
All online text media materials accessible through this access code are available in EMEA, Latin America, Asia and India only.
ISBN: 9798214051925
eBooks give your students instant access on the device of their choice. Easily integrate eBooks into your LMS, keeping your students organized by putting all their course materials in one place.