Skip to Content
school
Student
arrow_drop_down
I am a…
school
Student
local_library
Instructor
account_balance
Institutional Leader
school
Student
arrow_drop_down
I am a…
school
Student
local_library
Instructor
account_balance
Institutional Leader
Products
Resources
keyboard_arrow_up
Help Getting Started
Access Resources
Help Using Products
Join Student Ambassadors
Contact
{{selectedCatalog ? selectedCatalog : 'Search as...'}}
arrow_drop_down
error
Please select an option
Search Our [[catalog]] Catalog
search
shopping_cart
Access:
days
Total:
I'm ready to check out
search
menu
help
FAQs
Read our shop FAQs
Support
Get Support
Language
EMEA
SIGN IN
school
Student
arrow_drop_down
I am a…
school
Student
local_library
Instructor
account_balance
Institutional Leader
Language
EMEA
SIGN IN
Products
Resources
keyboard_arrow_up
Help Getting Started
Access Resources
Help Using Products
Join Student Ambassadors
Contact
Support
keyboard_arrow_up
FAQs
Read our shop FAQs
Support
Get Support
{{selectedCatalog ? selectedCatalog : 'Search as...'}}
arrow_drop_down
error
Please select an option
Search Our [[catalog]] Catalog
search
eBook: Marketing Essentials
2e
|
2nd Edition
DIBB/SIMKIN
Copyright 2013 | {{checkPublicationMessage('Published', '2013-02-21T00:00:00+0000')}}
View as Instructor
eBook/Textbook
from
£48.79
Access the eBook
{{getPriceWithCurrency(vm.textbookPlatformSelectedOption.price, "£")}}
{{getPriceWithCurrency("48.79", "£")}}
ISBN: 9781408079959
Tell me about Cengage eBooks
Access until 8 August 2027
{{getPriceWithCurrency("48.79", "£")}}
Add to Cart
About This Product
EBOOK: MARKETING ESSENTIALS 2E
