Demonstrate how managerial accounting is meaningful and relevant to your students with Mowen/Hansen/Heitger's MANAGERIAL ACCOUNTING: THE CORNERSTONE OF BUSINESS DECISION MAKING, 8E. This book's unique approach and updated content emphasize how managers use accounting today. Brief video clips, the latest examples and topical applications encourage a deeper understanding of managerial accounting and its implications for business. New data analytic discussions, examples and applications, clearly identified by margin icons, give you the flexibility to incorporate this important topic to the degree you desire -- from a high-level overview to a more in-depth focus. Every chapter demonstrates the relevance of data analytics by showing how real companies apply data analytics to that chapter’s topics. New questions, exercises and problems further connect data analytics to managerial accounting. CNOWv2 online resources are also available to support your instruction and student learning.
