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Small Business Management: Launching and Growing Entrepreneurial Ventures in South Africa, 2nd Edition

Justin G. Longenecker, Dr Bill Petty, Dr Leslie E. Palich, Dr Frank Hoy, Prof. Nkoana Radipere, Margaret Phillips

  • {{checkPublicationMessage('Published', '2023-05-15T00:00:00+0000')}}
Starting At £20.86 See pricing and ISBN options
Small Business Management: Launching and Growing Entrepreneurial Ventures in South Africa 2nd Edition by Justin G. Longenecker/Dr Bill Petty/Dr Leslie E. Palich/Dr Frank Hoy/Prof. Nkoana Radipere/Margaret Phillips

Overview

Small Business Management in South Africa lays out, step by step, the knowledge and insights needed to lead and manage a small business. It provides instruction and guidance that will greatly improve your odds for success as you take your own entrepreneurial journey. This revised edition presents a comprehensive approach and precedent-setting, current coverage of launching and growing small businesses in South Africa.

Justin G. Longenecker

Justin G. Longenecker established SMALL BUSINESS MANAGEMENT as a leader in the market when he wrote the first edition of the book more than 50 years ago. In addition to this market-leading text, he authored a number of other meaningful business books and numerous articles in journals, such as Journal of Small Business Management, Academy of Management Review, Business Horizons and Journal of Business Ethics. Dr. Longenecker was active in several professional organizations and served as president of the International Council for Small Business. In 2005, the United States Association for Small Business and Entrepreneurship (USASBE) honored him with the Max S. Wortman Lifetime Achievement Award. In addition, the selection as a USASBE Justin G. Longenecker Fellow is the highest recognition that the association gives to individuals who have made an outstanding contribution to the development, furtherance and benefit of small and medium businesses. Dr. Longenecker truly was a legend in his own time and continues to have profound influence through the lives of those who knew him. Dr. Longenecker grew up in a family business. After attending Central Christian College of Kansas for two years, he earned his B.A. in political science from Seattle Pacific University, his M.B.A. from Ohio State University and his Ph.D. from the University of Washington. He taught at Baylor University, where he was Emeritus Chavanne Professor of Christian Ethics in Business until his death in 2005.

Dr Bill Petty

Bill Petty is Professor of Finance and the W.W. Caruth Chairholder in Entrepreneurship at Baylor University and has been named a University Master Teacher. He also helped establish the Baylor Angel Network where he now serves on the board. He holds a PhD and an MBA from the University of Texas at Austin and a B.S. from Abilene Christian University, where he is a member of the university's board of trustees. He has taught at Virginia Tech University and Texas Tech University and has served as the dean of the business school at Abilene Christian University. Dr Petty's research interests include acquisitions of privately held companies, shareholder value-based management, the financing of small and entrepreneurial firms, angel financing and exit strategies for privately held firms. He has served as co-editor for the Journal of Financial Research and editor of the Journal of Entrepreneurial Finance. He has published articles in numerous finance and small business journals and is the co-author of a leading corporate finance textbook, FOUNDATIONS OF FINANCE. Dr Petty has worked as a consultant for oil and gas firms and consumer product companies. He also served as a subject matter expert on a best-practices study on shareholder value-based management, funded by the American Productivity and Quality Center. He was part of a research team for the Australian Department of Industry to study the feasibility of establishing a public equity market for small- and medium-sized enterprises in Australia. He has served on the Board of Trustees for the Financial Management Association and currently serves on the Board of the United States Association of Small Business and Entrepreneurship (USASBE). In addition, he serves as the audit chair for a publicly traded energy firm.

Dr Leslie E. Palich

Leslie E. Palich is the W.A. Mays Professor of Entrepreneurship at Baylor University, where he teaches courses in small business management, international entrepreneurship, strategic management and international business to undergraduate and graduate students in the Hankamer School of Business. He holds a PhD and an MBA from Arizona State University and a B.A. from Manhattan Christian College. Dr Palich's research has been published in the Academy of Management Review, Strategic Management Journal, Journal of Business Venturing, Journal of International Business Studies, Journal of Management, Journal of Organizational Behavior, Journal of Small Business Management and several other periodicals. Having directed international education programs for more than two decades, Dr Palich has taught entrepreneurship and strategic management in a number of countries in Europe and Latin America. His interest in entrepreneurial opportunity and small business management dates back to his youth, when he set up an agricultural sales venture to experiment with small business ownership. That early experience became a springboard for a number of other enterprises. Since that time, he has owned and operated domestic ventures in agribusiness, automobile sales, real estate development, and educational services, as well as an international import business. Dr Palich also launched Lead Generation X, an Internet marketing firm set up to employ cutting-edge promotional methods to serve clients and their customers.

Dr Frank Hoy

Frank Hoy is the Paul R. Beswick Professor of Innovation and Entrepreneurship in the School of Business at Worcester Polytechnic Institute, where he serves as director of the Collaborative for Entrepreneurship & Innovation. Previously, he was director of the Centers for Entrepreneurial Development, Advancement, Research and Support at the University of Texas at El Paso (UTEP). Professor Hoy joined the WPI faculty in August 2009. He holds a BBA from the University of Texas at El Paso, an MBA from the University of North Texas, and a PhD in management from Texas A&M University. He was a faculty member in the Department of Management at the University of Georgia for 10 years, where he founded and directed the Center for Business and Economic Studies, coordinated the entrepreneurship curriculum, and served as state director of the Georgia Small Business Development Center. In 1991, he returned to Texas to join UTEP as a professor of management and entrepreneurship and dean of the College of Business Administration. Hoy is a past president of the United States Association for Small Business and Entrepreneurship, which honored him in 2014 with the Max S. Wortman Lifetime Achievement Award. He is a past chair of the Entrepreneurship Division of the Academy of Management. His research has appeared in the Academy of Management Journal, Academy of Management Review, Journal of Business Venturing, and Family Business Review, and he is a past editor of Entrepreneurship Theory and Practice.

Prof. Nkoana Radipere

Prof. Nkoana Simon Radipere was a seasoned scholar whose research focused on addressing the socio-political issues in South Africa. He served as Associate Professor in the College of Economic and Management Sciences and Head of Section for Entrepreneurship at the University of South Africa until the time of his death. He was also the Chair of the Centre for Sustainable Small Business Development and headed different community engagement projects in the entrepreneurship sector. He contributed to the UNISA academia by mentoring novice researchers across colleges. Prof. Radipere was also involved in the President Obama leadership initiative and YALI (Young African leadership initiative). His passion and dedication to education have inspired many.

Margaret Phillips

Magaret Phillips is a Lecturer at the University of South Africa in the Department of Entrepreneurship, Supply Chain, Transport Economics, Logistics and Tourism Management. She holds a MPhill in Entrepreneurship (University of Pretoria,) BCom Hon, BCom and HDE (University of Western Cape).
  • A selection of new opener case studies that are relevant to owning and managing a small business today, in an ever-changing environment.
  • Coverage of today’s gig economy equips students with the understanding and confidence to embrace the flexibility, mindset and potential that the current gig economy brings to businesses.
  • Expanded coverage of the business plan offers more detailed discussions of the business model and its relationship to the business plan.
  • A complete revision and updates of statistics and legislations governing organisations in South Africa provide a complete and relevant guide to business students.
  • Case studies present examples of successful small businesses, both in South Africa and abroad. These help to identify the full range of issues facing today’s business.
  • The ‘Start-Up’ feature highlights entrepreneurial tools, actions, and resources for new businesses.
  • Accessible language usage enables good understanding of the content.
  • Support is provided for building a business plan. This is integral to learning how to develop workable plans.
  • ‘You Make the Call’ sections at the end of the chapter present realistic business situations that require examining key operating decisions.
1: The Entrepreneurial Life
2: Integrity, Ethics and Social Entrepreneurship
3: Starting a Small Business
4: Franchises and Buyouts
5: The Family Business
6: The Business Plan: Visualising the Dream
7: The Marketing Plan
8: The Organisational Plan: Teams, Legal Structures, Alliances and Directors
9: The Location Plan
10: Understanding a Business’s Financial Statements
11: Forecasting Financial Requirements
12: A Business’s Sources of Financing
13: Planning for the Harvest
14: Building Customer Relationships
15: Product Development and Supply Chain Management
16: Pricing and Credit Decisions
17: Promotional Planning
18: Global Opportunities for Small Businesses
19: Professional Management and the Small Business
20: Managing Human Resources
21: Managing Small Business Operations
22: Managing the Business’s Assets
23: Managing Risk

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Traditional eBook and Print Options

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  • ISBN-10: 147379207X
  • ISBN-13: 9781473792074
  • RETAIL £20.86

  • ISBN-10: 147378736X
  • ISBN-13: 9781473787360
  • RETAIL £29.99